Back in the summer a friend of mine, who is also one of my business and writing accountability partners, confronted me about my lack of passion for my business. I had come to a place of wanting to completely give up on everything and she challenged me to do some soul searching. She encouraged me to take a few days to think about why I do what I do and chronicle it.

It was time to rekindle the flame of entrepreneurship….

In business it’s important to know who you are and who you are not. In knowing who you are, you’re able to focus in on your strengths and bolster them. And in recognizing who you are not you can filter out projects that you don’t want to touch and send them on their merry way to peers and other professionals in your network.

Writing business plans… I don’t wanna do them! I just don’t wanna…..

This is why I do what I do:

Why Consulting:
1. I have great ideas
2. I like helping people
3. Consulting fosters personal creativity
4. It personal and client growth
5. It’s fun giving advice in a way that serves clients, their business and their lifestyle

Why Communications:
1. I like writing and editing
2. I have a unique voice
3. I have ideas and concepts to share
4. I like the process and intricate nature of editing

Why The Inspired Life:
1. I like singing and making music
2. I like writing songs
3. I have ideas and thoughts to share
4. I want to write books
5. I want to record music
6. I want to start a movement for creatives
7. I love travel and want to share travel experiences and goodies that I’ve purchased with people

I know what I’m good at. Do you?

Aaaaannndd….

Why do you do what you do? Have you taken the time to figure it out?